Last week in Miss Hammond's theory lesson we went over the basic keywords we should know to do with media. There were a few I didn't know about:
Denotation - literal meaning, what you immediately see
Connotation - assumptions, linking what you see to something
Anchorage - linking text to image
Ideologies - beliefs/ideas that are challenged or upheld
I will need to start using these terms when talking about media text including the trailer.
We also recapped the narrative theorists used in media:
Todorov - all films begin with an equilibrium (a calm/normal state), then a disruption, an action or conflict, causes the disequilibrium (unsettled state), and finally the conflict is resolved and the calm state is restored as there is a new equilibrium.
Barthes - suggested narratives use five codes: action, enigma, semic, symbolic, cultural. The most known is the enigma code which means the narrative will create mysteries as it goes along.
Propp - researched Folk Talkes and found they always featured 8 specific character roles: villain, hero, donor, helper, princess, her father, dispatcher, false hero. These can easily be related to films and programmes from today's era.
Levi-Strauss - binary oppositions - the ideologies of the opposition/conflict.
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